Posts Tagged ‘organic beveragess’

Happy St Patty’s Day: Guinness is Good For You!

Tuesday, March 17th, 2009
You may be an alcoholic if you talk to your beer... but what happens if it talks back? Creepy...

You may be an alcoholic if you talk to your beer... but what happens if it talks back? Creepy...

FOR YEARS, studies have claimed that the black cream of the Greenwood, Guinness stout, can actually be beneficial to one’s health. Researchers have found that antioxidant compounds in Guinness, similar to those found in certain fruits and vegetables, are responsible for health benefits that include strengthening the heart because of the way they slow down the deposit of harmful cholesterol on the artery walls.

Along these lines, you may be familiar with some of the artwork from the 1920s Guinness ad campaigns, in which colorful (sometimes rather odd) themes were used based on findings from market research. Perhaps most famous of all these was how people often told Guinness employees that they “felt good” after downing a pint (come on, who wouldn’t), thus birthing the popular slogan “Guinness is Good for You”. Later, Guinness was told to stop using the slogan, and since that time Diageo, the company that now manufactures Guinness, still will make no official health claims for the drink.

However, back in 2003 BBC News reported that a study performed around the time found a Guinness pint per day “may work as well as an aspirin to prevent heart clots that raise the risk of heart attacks.” Apparently, drinking lager beers does not yield all the same benefits, according to experts from the University of Wisconsin. The Wisconsin team tested the health-related benefits of stouts against lagers administering the brews to dogs who had narrowed arteries similar to those in heart disease (lucky dogs… no pun intended. This could hardly constitute poor treatment of animals in lab tests, eh?).

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Drink to Your (Reproductive) Health

Thursday, January 29th, 2009

A press release by the American Fertility Association announced the first installment of its “Manicures and Martinis” infertility program in New York recently, intended to educate some-day mothers about the realities of infertility. In keeping with trends toward organic beverages, the event offers real martinis, or for the teetotalers among us, the “Fertilitini”, their new trademark non-alcoholic beverage, made with all organic ingredients. Below is the AFA’s original press release about the event:

NEW YORK, Jan. 29 /PRNewswire/ — The American Fertility Association launched the much anticipated Manicures & Martinis infertility prevention program Tuesday night at Dashing Diva Nail Salon in Gramercy Park, Manhattan. The event exceeded all expectations, drawing a standing-room-only crowd of young women from around the city and beyond. Manicures & Martinis targets young women who are not quite ready to conceive, but might one day want to have a child. The series features health care professionals leading a conversation about how to prevent infertility, while the attendees enjoy a complimentary manicure and martini or a Fertilitini(TM), an all-organic, alcohol-free beverage, whose recipe is the winning entry from a nationwide contest.

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