A press release by the American Fertility Association announced the first installment of its “Manicures and Martinis” infertility program in New York recently, intended to educate some-day mothers about the realities of infertility. In keeping with trends toward organic beverages, the event offers real martinis, or for the teetotalers among us, the “Fertilitini”, their new trademark non-alcoholic beverage, made with all organic ingredients. Below is the AFA’s original press release about the event:

NEW YORK, Jan. 29 /PRNewswire/ — The American Fertility Association launched the much anticipated Manicures & Martinis infertility prevention program Tuesday night at Dashing Diva Nail Salon in Gramercy Park, Manhattan. The event exceeded all expectations, drawing a standing-room-only crowd of young women from around the city and beyond. Manicures & Martinis targets young women who are not quite ready to conceive, but might one day want to have a child. The series features health care professionals leading a conversation about how to prevent infertility, while the attendees enjoy a complimentary manicure and martini or a Fertilitini(TM), an all-organic, alcohol-free beverage, whose recipe is the winning entry from a nationwide contest.

“It’s not even something I would have thought of. It would have never crossed my mind. So, just to be aware that there’s a place I can go for more information is good to know,” says 25-year-old Deenie Hartzog from Brooklyn who attended the premiere event.

The AFA is committed to bringing infertility prevention education to young women who need it most rather than asking them to seek out conferences. The program is being taken to places where women commonly hang out, such as nail salons, health clubs, and boutiques. Based on the turnout Tuesday – it seems to be working.

The press release can be viewed in its entirety by clicking here.

Tags: Fertilitini, Martini, organic beveragess