If you aren’t in a chair already, you may want to sit down before reading this; present American budget deficit numbers, projected at a whopping $1.8 trillion for 2009 and $1.2 trillion for 2010, both represent levels not seen since World War II.

But here’s the good news:some sources advise that this may be a good excuse to drink to your health (since we know drinking to prosperity is out of the question, for now). According to the Web site American Progress, “If a Martini is your drink, skip the Vermouth. If Whiskey’s your poison, take it straight. If you’re a teetotaler, make an exception. And if you really, really shouldn’t drink, close your eyes and take a deep breath. But, under no circumstances should you look at President Obama’s budget blueprint for the next ten years without fortification.” Whoops, if you’re seeing these numbers here for the first time, it may be too late. Sincerest apologies (at least I asked if you were sitting)!
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According area news sources, the Pennsylvania House Appropriation Committee heard yesterday that sales of wine and spirits in the state are projected to outdo last year’s fiscal earnings of $1.77 billion.

“At the halfway point of fiscal 2008-2009, which was December 31st, state store sales were $1.02 billion. If sales continue on that same path through June 30th they will total over $2 billion for the full year. That compares with the total for the entire fiscal year of 2007-2008 which was $1.77 billion,” reported Newsroom Solutions yesterday.
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Look out, ya’ll: it appears that Kid Rock is hoping to stimulate the poor economy with a Michigan-based beer brand of his own design. Conrad Doucette of Maxim Magazine tells us “The beer will be ‘an American lager’ and will be suitable for parties, Pistons games, and BBQs all summer long. Snobby sots need not apply!” What this translates to is “Kid Rock plans to bottle a Budweiser-clone in the center of the failing auto industry capital of the world.”

There are both good and bad elements here. The good has to do with the help this may provide in the way of jobs in the Michigan area. The down side: it’s questionable whether any amount of rejoicing that dozens of Michiganders will be getting these jobs will outweigh the tears many of us will cry in our craft brews at the notion of a “Kid Rock brand beer.”

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While independents and constitutional conservatives in states like North Carolina continue to pursue their battle against proposed REAL IDs, in Utah yesterday the newly introduced HB 129, introduced by Republican Representative Curtis Oda of Clearfield, aims at bringing more severe penalties against those who either provide or use a fake ID used in the illegal sale of liquor to minors.

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Let’s face it; nearly everyone I know is a health-freak these days (myself included). Granted, this mentality from time-to-time does seem to gravitate toward and hover around particular areas of the US (and the world, for that matter). Still, no matter where you go, what seems to clench the deal is seeing fast food restaurants like McDonalds and Taco Bell making renewed efforts to provide healthier alternatives to the time-tested standards on their menus; from the inclusion of whole-wheat buns with Premium Chicken sandwiches, to Taco Bell’s “Fresco” menu, which offers low-cal alternatives to items on the regular menu, available upon request.

It isn’t surprising, therefore, that the alcohol industry poses no exception to the trend toward lower caloric intake, organic components, and even environmentally “green” standards. Beverage World recently reported that sales of premium spirits are up 92 percent in the last year, in spite of the downward trends seen in the American economy. Similarly, USA Today points out that demand for organic spirits, especially in conjunction with drinks mixed using organic fruit juices and other natural flavoring, also appears to be on the rise.  (more…)